The barcode, introduced in the 1970s, revolutionized retail by simplifying inventory management and sales processes. Its development was a collaborative effort that transformed a time-consuming, error-prone system into an efficient, streamlined operation.

This story serves as an inspiration for agriculture, which faces similar challenges of data fragmentation and inefficiency. By adopting a universal, data-centric system, agriculture could see significant improvements in resource management and sustainability, much like the transformation seen in retail. At Varda, we're inspired by this legacy, offering Global FieldID and SoilHive as digital public goods to drive similar advancements in the food industry.